http://www.leilabrillson.com/bio daily 1.0 2022-09-23 https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1475106686955-ICK5YZFN6J7HJW05111I/leila2+copy.jpg Welcome http://www.leilabrillson.com/new-gallery-1 daily 0.75 2016-09-06 http://www.leilabrillson.com/blogme daily 0.75 2016-09-22 http://www.leilabrillson.com/new-index-1 daily 0.75 2022-07-13 https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1474581147655-NZJOTDSBUJLMGIIWG3AH/Screen+Shot+2016-09-22+at+3.52.23+PM.png Writing - Make it stand out Maisie Williams Is Not Having Any Hollywood Nonsense https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1475014368595-SPA9NSD4UR68YXHYG1RY/image-asset.png Writing What It Was Really Like To Work At American Apparel In The 2000s https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1475013317634-GSODOREJNG3F64KK7SIK/opener3-1.jpg Writing Yes, Fashion & Revolution Go Hand-In-Hand https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1475173180355-M7O15KKK4J024RZR6V18/Michael+Brillson Writing - Make it stand out The Nostalgia Of Star Wars (This article makes everyone who reads it cry, including Mark Hamill) https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/beaaf671-811b-48ac-a3a5-1a08aa64a39a/Screen+Shot+2022-07-12+at+5.03.40+PM.png Writing Did Hipsters Create The Alt-Right? (Spoiler: Yes.) https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1475106553391-Z5JWR9T67GF68K8SRII4/katniss.jpg Writing Katniss Everdeen Is Not Here For Your F***ing Happily Ever After https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/5b54e162-0981-4a86-bfb5-4fc071145391/Screen+Shot+2016-09-29+at+2.12.25+PM.jpg Writing Are You At A Hipster Wedding? (Once, this was Refinery29’s most trafficked article of all time) https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1475011454832-0X9XGCNPP5KV0O22NGV9/Screen+Shot+2016-09-27+at+5.23.47+PM.png Writing Christine Quinn Wants To Run New York City https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1475014124856-4RRM7W3TZKPL96ZPHUU8/gallery-1466774493-leila-brilson-1-copy.jpg Writing - Make it stand out Kylie Jenner, Depression, And Me https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1475008558762-U8D6L5Z5FCN79NYM3P57/star-wars-force-awakens-review Writing - Make it stand out Was The New Star Wars Worth It? https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/cf3c2981-cedc-4c80-b0ec-4587b75a2245/https___bucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com_public_images_4821f4d3-9fab-488f-8c25-ffdc3626573a_338x605.png Writing - Make it stand out How I Stopped The Doomscroll & Learned To Love TikTok http://www.leilabrillson.com/titles-1 daily 0.75 2016-09-27 http://www.leilabrillson.com/branding daily 0.75 2022-09-23 https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1472165577774-UMS428RC6H59IYCMJNWB/image-asset.jpeg Branding SXSW A highlighted SXSW '13 "panelpicker" speech on the art of creating content for Facebook. https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1657655944201-HTZF28EJ2OR2V2ZTJUIE/MV5BYjQyMzZjYjMtMTA5Yi00MmFlLWEwYjItZDc3ZDA2ZmUxMDVjXkEyXkFqcGdeQXVyMTkxNjUyNQ%40%40._V1_.jpg Branding - Make it stand out Strategist Provided audience and social strategy and insights to the Paramount team in order to optimize their campaign https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/32b1b50a-a61f-40fa-8e16-b40dca2d4513/spidermangif.gif Branding - Make it stand out Social Lead See the story behind the Spider-Man: No Way Home campaign across TikTok https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1555957943367-CCXGBUCQH10PYS85PBGR/haunting.jpg Branding - Make it stand out Global Creative Marketing Lead the digital and social creative across the globe https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1657655853538-HR31PJ29JY6K6A1ACW2X/MV5BZDQ2NTdmNDgtMGIwMS00ODE2LTk5M2EtZGZhYzc4MWRlNTU3XkEyXkFqcGdeQXVyNTc4MjczMTM%40._V1_.jpg Branding - Make it stand out Digital Lead Reinvigorated the dormant campaign to drive awareness to Fox’s last X-Men title https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/32bff808-319d-413d-a721-0a456acdc7c1/leilagifgridcolor2.png Branding - Make it stand out TikTok Entertainment Strategy Worked closely with the TikTok partnerships team to blow out entertainment opportunities, connecting TikTok to the most talked about IPs in the world https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1555957936609-LP31CF16GWFHQH9GQO6S/118191389_1140x1520.jpg Branding - Make it stand out Global Creative Marketing Lead the digital and social creative across the globe, including the fan-favorite Twitter feed and pulp comic posters https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1555957739714-33EJCYJJTHE4G39Q72MW/49852113_1985357474875700_2374069157416140800_n.png Branding - Make it stand out Creator and Lead Developed, ideated, and staffed “NX”, now “Geeked”, Netflix’s home for genre and action http://www.leilabrillson.com/art-of-the-callout daily 0.75 2022-07-12 https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1473186217301-O76BY37WTGEEPRCKPPFO/SXSW_slide-01.jpg Art Of The Callout https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1473186215197-5ZVN55HTVAX6XJHPSAA9/SXSW_slide-02.jpg Art Of The Callout https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1473186216939-LRWQBERP509BA98N44I9/SXSW_slide-03.jpg Art Of The Callout https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1473186219290-EBC9S2SN0FMA4XQXV74L/SXSW_slide-04.jpg Art Of The Callout https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1473186218878-2CDFVY1RX7EV7OVQ3235/SXSW_slide-05.jpg Art Of The Callout https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1473186220165-0JZBT4JX1TQBAYTQDZDD/SXSW_slide-06.jpg Art Of The Callout https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1473186221565-6G8K3F1JLTOODEECC1XP/SXSW_slide-07.jpg Art Of The Callout https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1473186223349-8JGNEVJWAB4CS2XAJ70L/SXSW_slide-08.jpg Art Of The Callout https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/1473186226653-7G24DA0PUUPHOCKLE34O/SXSW_slide-09.jpg Art Of The Callout http://www.leilabrillson.com/resume2022 daily 0.75 2022-09-23 http://www.leilabrillson.com/spider-man-tiktok daily 0.75 2022-09-23 https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/5030f096-e713-4148-9a21-63340daf0063/Screenshot+2022-07-12+at+2.01.06+PM+copy.jpg SpiderMan https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/be719d32-a684-4898-8f83-eab122664b7d/Screen+Shot+2022-07-12+at+1.43.17+PM.jpg SpiderMan https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/513049a5-8193-4712-8803-fe28b18c670d/spidey2.gif SpiderMan http://www.leilabrillson.com/haunting-of-hill-house daily 0.75 2022-07-12 https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/a0ea12a4-a74a-49a0-8a85-b0b9908a4cd8/giphy.gif Haunting of Hill House https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/ab1b2a13-bcc4-4437-81fb-85e7e541b303/Screen+Shot+2022-07-12+at+2.25.24+PM.png Haunting of Hill House http://www.leilabrillson.com/strategy daily 0.75 2022-07-12 http://www.leilabrillson.com/tiktok-entertainment-1 daily 0.75 2022-09-23 https://images.squarespace-cdn.com/content/v1/57bcd8202e69cfd6f6e2cbad/32bff808-319d-413d-a721-0a456acdc7c1/leilagifgridcolor2.png TikTok Entertainment The Always-On approach TikTok took to entertainment put brand content at the top of fans’ feeds